STAND DATA SHEET
Event: SIAL Shanghai
Venue: Shanghai New International Expo Centre
Stand Size: 54 sqm
Stand Type: Open Island Pavilion
Configuration: Multi-side open access
Exhibitor: Gremio Cárnico — Colombian Meat
Sector: Meat & Protein Industry
PROJECT SUMMARY
SIAL Shanghai is one of Asia’s leading food trade fairs, gathering international buyers, importers, distributors, and retail groups focused on the Chinese and regional markets.
For Gremio Cárnico, the objective was to establish a strong and unified Colombian Meat presence within a highly competitive protein sector environment.
The 54 sqm pavilion was designed to maximize brand authority and visibility through:
- Elevated structural frame with overhead branding
- High-impact graphic panels
- Open-access layout for continuous visitor flow
- Integrated meeting tables for B2B negotiations
- Reception counter with frontal visibility
- Concealed storage and operational areas
The structure prioritized vertical impact, immediate recognition, and structured commercial engagement.
