Nutresa – International Food Exhibition

ABU DHABI,

2024

STAND DATA SHEET

Event: International Food Exhibition
Venue: Abu Dhabi National Exhibition Centre (ADNEC)
Stand Size: 54 sqm
Stand Type: Open Configuration
Exhibitor: Grupo Nutresa
Sector: Food & Beverage

PROJECT SUMMARY

The International Food Exhibition in Abu Dhabi operates as a strategic gateway to the Middle East food market, attracting regional distributors, retail groups, and international sourcing buyers.

For Nutresa, the objective was to strengthen brand positioning within a highly competitive FMCG environment while supporting structured commercial meetings.

The 54 sqm stand was configured to integrate:

  • High-visibility branding surfaces
  • Product display areas
  • Dedicated B2B meeting tables
  • Reception counter
  • Integrated back-of-house storage

The layout emphasized accessibility, brand clarity, and commercial efficiency across a balanced mid-size footprint.

Project Highlights

FMCG Stand Design
Sampling Areas
Middle East Logistics
Installation
Technical Support

Project Highlights

FMCG Stand Design
Sampling Areas
Middle East Logistics
Installation
Technical Support

STAND DATA SHEET

Event: International Food Exhibition
Venue: Abu Dhabi National Exhibition Centre (ADNEC)
Stand Size: 54 sqm
Stand Type: Open Configuration
Exhibitor: Grupo Nutresa
Sector: Food & Beverage

PROJECT SUMMARY

The International Food Exhibition in Abu Dhabi operates as a strategic gateway to the Middle East food market, attracting regional distributors, retail groups, and international sourcing buyers.

For Nutresa, the objective was to strengthen brand positioning within a highly competitive FMCG environment while supporting structured commercial meetings.

The 54 sqm stand was configured to integrate:

  • High-visibility branding surfaces
  • Product display areas
  • Dedicated B2B meeting tables
  • Reception counter
  • Integrated back-of-house storage

The layout emphasized accessibility, brand clarity, and commercial efficiency across a balanced mid-size footprint.